Wow thank you very much! I’ll post it here and give you some credit!
OLIVIER – I’m very curious about your switch to digital, because you were famous for sticking to film …
JUERGEN – Yes, to control my prints, to really work in a darkroom.
OLIVIER – What happened? Were you forced to go there?
JUERGEN – Absolutely not. Nobody forces me to do anything. I got interested in it by myself. I guess I was bored at home, waiting for my son, and I started …
LILY – To do iPhone pictures.
JUERGEN – Yes, to do iPhone pictures! Self portraits. There’s one photograph in the ICA show. I got so excited about it. But I really discovered the possibilities of digital photography while I was shooting food created by the chef Antonio Guida for a book for the Il Pellicano hotel. I couldn’t get close enough, and I was dissatisfied with what my camera could achieve. I had this cheap digital camera. I tried it, zooming in on the plate and I was like, oh my God, this is amazing.
LILY – Did you go: “Ah! My aesthetic!”
JUERGEN – No! I just thought, oh, I’m excited. When I’m excited, that’s my aesthetic. It doesn’t really matter. I don’t want to be a slave to my camera. The camera is always just like my car: it gets me from A to B. I don’t have a fetish about cars. It just drives me safely from one point to another. And this is what the camera does, I make each picture look how I want it to look.
LILY- Your integrity stays.
JUERGEN – When I started with a bigger camera, with the Canon 5D – which I used to photograph Lily for Comme des Garcons – I realized why all these people use digital: it’s so easy to take a good picture!
OLIVIER – It is shocking for people to see you embracing digital photography when your name is so associated with analog?
JUERGEN – Yeah! For example, when I shot Kristen, in Hydra for 032c last summer, she was worried about me using the 5D. She was afraid it would look bad. But I wanted to try it. I thought, fuck it, Im doing this thing digital. I don’t want to be this analog genius forever. It doesn’t fucking matter, and nobody thinks when they look at the magazine, “Oh, this is digital!”
OLIVIER – it’s a big change..
JUERGEN – You know, my midlife crisis within my work is over. I’m going digital, too! But I won’t go entirely digital. Ill chose depending on the story. I can do great iPhone pictures, or have a small digital pocket camera, or mix the two. Or use the 5D. But still, having said that sometimes im still using analog, like for this W Hollywood actor’s portfolio. I chose to mostly shoot analog because I think it’s kinder. Digital is so sharp!
OLIVIER - the sharpness is surprising. It’s almost undreal. You become artificially obsessed and want to have the picture perfectly focused all the time…
JUERGEN - BUt next week I’m shooting the Celine campaign. If you look at the colorful clothes, the collection - this will look good in digital.
LILY - Getting with the times.
For the rest of the interview check the latest spring summer issue of Purple.
Typed up by beatlament-theworld.
Aren’t they wonderful?! Thank you so much!
Well, I cannot be your middle man but you can try to reach him by contacting his rep on his website (juergenteller.com).
Hello, his work for Céline is my favorite too. It’s very refreshing. I unfortunately do not have any tips for you. Maybe some of our other readers do and can help out?